True Voice

Powerful Stories: The Golden Key to Client Attraction

I was interviewed today by Sarah Hathorn for her Entrepreneur's Success Circle. It was fun to talk about a topic I love--storytelling--and to show how stories can be central to the successful  entrepreneur's way to easily attract clients. I use stories all the time--and people understand me and what my work is about so much more readily. Stories beat bullet points, long explanations or canned sound bites every time. Stories can make you irresistable--and that's what you want, isn't it?

Here is an excerpt from the Resource Packet I provided for Sarah's members:

Stories, when they are crafted and intentionally used, are the perfect tool to ramp up your client attraction. They can make your marketing efforts so much easier--and distinctive.

Well-told stories, whether in a small group, one-on-one, or in front of a thousand people, are a way for you to create trust, credibility and connection with your listeners. The stories you tell, if you've chosen your material well--will inspire the listener to action. The listener will want more of what you have because they can see and feel and hear that you are authentic. A good story evokes emotion and feeling. When people are touched, they remember you--and that's exactly what you want--for you to be in the forefront of your potential client's mind; to be the first person they remember when they need help.

If you would like access to my 7-page resource packet, please contact me and request the password. I'm happy to share resources with you, especially when they mean business!

What Do You Want More Of? 5 Ideas to Consider

As I sipped the last of a latte in my office this morning, I gazed mindfully at my Vision Board. It’s colorful and alive with pictures of seasoned, wise women entrepreneurs, just like the ones I coach. My eye fell on a phrase pasted near the top that states— Every Woman Wants More.

You know, I hear that often.  A woman says, “I’m successful and I’ve had a great life so far, but I want something more.”

When we delve into exactly what that means, we often discover she actually wants less. You may be one of these women who wants to step back, take some deep breaths and experience a spacious moment all to yourself. You are all-too-familiar with how difficult it is to hear your True Voice midst the cluttered din of every-day pressures and demands.

Lately, your inner-knowing may be telling you something is aching to birth through you and through all of us—soon. What wants to be born is not known yet. You don’t have the words for it.

My hunch is that you and many of us are yearning to have the time to sink into our rich inner territory and boldly explore what's there.

We want time and adept guides and other women to engage in conversations of substance.

We are seeking answers to “What’s Next?” and at least the beginning few words or paragraphs of our New Story--the story we can stand on and create from.

If this sounds like you, I have five ideas for you to consider.

Implementing just one of these could provide you with exactly the more (or less) you’re looking for.

•       Dedicate time every day to get quiet, meditate and allow your thinking mind to dissolve into open space. Ten minutes is a great start and 20 or 30 are even better. This is a gift only you can give to yourself and yes, there really is plenty of time for  you to do this.

•       Connect with nature as often as possible. Bring flowers, a water fountain or nature photograph into your office environment. Better yet, go out into the natural surroundings around you and look through your heart at what’s in front of you. Simply see and appreciate the natural wonder that is.

Midlife Women Prepare for What's Next: The Dangerous Old Woman

"Never before on this planet have more awakening women been alive at the same time; with a righteous expectation that a life of meaning, transforming self and others, belongs to all of us, irrevocably." Dr. Clarissa Pinkola Estes.

Estes' book, Women Who Run With The Wolves, has powerfully informed my woman  journey for nearly 20 years. A Jungian analyst and gifted storyteller, Estes is now launching her next masterwork, The Dangerous Old Woman and I'm so excited! Please check it out, so you can decide if this work is for you.

There's a free one hour podcast which will give you a taste of what's to come on the live six-part webinar starting next week. If you miss the live event, Sounds True will send out the audio for you to enjoy at your convenience.

It's time to awaken, transform and find meaning--for the rest of our lives!

I so grateful Estes is here once again to guide us.